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Go with Tourism Workforce Wānanga 2021

The Go with Tourism Workforce Wānanga 2021 brought together great minds from across the Tourism & Hospitality industry, associations, unions, educators and local/central government to develop solutions that will improve and build our workforce.


What is the Go with Tourism Workforce Wānanga?

On 17 and 18 November, the Go with Tourism Workforce Wānanga brought together stakeholders nationwide to virtually collaborate and create solutions for the challenges that face the Tourism & Hospitality workforce.

108 representatives from the industry, associations, educators, unions, students, local and central government worked together, with the goal of presenting to Minister of Tourism, Stuart Nash at the end of Day Two.

Four key themes were apparent in the solutions shared: a need to change perceptions, to amplify education, provide resources for employers, and creating a partnership culture. A high-level summary includes:

  • Establishing a culture of knowledge sharing within the industry
  • Creating better resources and training opportunities for employers
  • A centralised resource hub or toolkit that covers business operation, career progression and wellbeing
  • Community engagement campaigns
  • Apprenticeships, micro-credentials or a wider range of paid pathways into Tourism & Hospitality
  • Building better relationships and alignment between industry and educators
  • A ‘Tourism & Hospitality Accord’ which establishes a workforce standard
  • Rebranding Tourism to the “Experience Economy”

Minister Nash’s role at the Wānanga was to hear the ideas, to ask questions, offer his thoughts and generally assist attendees to consider every opportunity.

Assisting him were the co-chairs of the new Industry Transformational Plan for the Tourism industry, which was announced yesterday. The chairs are Unite Union national secretary John Crocker, Tourism Industry Aotearoa chair Gráinne Troute, and Ministry of Business, Innovation and Employment (MBIE) tourism branch acting general manager Karl Woodhead.

In the short-term, four solutions will form the basis of an action plan released this December. This plan will recommend who should take ownership and what additional support is needed to move solutions forward.

A long-term vision will follow in February 2022, which will be developed from the full range of ideas and material collected across the wānanga. Go with Tourism have contracted Angus & Associates to consolidate this information.


Event Outcomes

  • Download "Action Plan 1" here

  • Download "Action Plan 2" here: https://bit.ly/GWTactionplan2


Media Releases

  • 18 November 2021 -Workforce solutions shared with Tourism Minister
  • 17 November 2021 -Workforce Wānanga: what happened on Day One?
  • 20 September 2021 -Tourism & Hospitality workforce strengthened through Wānanga


Highlights Reels

Please click on the square symbol to view these videos in full screen.

Day One


Day Two



Media queries

Please reach out to our Marketing Communications Manager, Helen Shaw: [email protected]



Thank you to our sponsors:

Ministry of Business, Innovation & Employment and Auckland Unlimited, Tomahawk and Tasman Environmental Management


Thank you to our Partners:

Hotel Britomart • Kingi • Sudima • Weta Workshop • AF Drinks • All Blacks Experience • Hallmark • Giapo


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